Learn what deep links are, why they matter, and how to use them to improve conversions and user experience.
Deep links are special URLs that direct users not just to a website’s homepage or app’s main screen, but to a specific section, product, or piece of content. They are a powerful tool to improve user experience and boost conversions.
What Are Deep Links?
A regular link leads to the main site page, for example:
https://example.com
A deep link takes you directly to a specific page or section:
https://example.com/product/12345
For mobile apps, deep links open the exact screen inside the app instead of just launching it.
Why Use Deep Links?
- Better user experience — users land exactly where they want to be
- Higher conversions — faster path to desired actions
- Effective advertising — direct users to relevant offers and products
- Precise tracking and analytics — understand user behavior in detail
How to Use Deep Links?
- In advertising campaigns — send users straight to the product or service featured in your ad
- In email marketing — shorten the path from email to action
- On social media and bio pages — make navigation simple and intuitive
- For mobile apps — direct users to the right app section instantly
Where to Create Deep Links?
The vibes.su service supports creating deep links with URL masking and detailed analytics. This simplifies managing mobile and web redirects and increases marketing ROI.
Conclusion
Deep links are an essential part of modern marketing strategy. Use them to shorten and simplify the user journey, boosting conversions and retention.